AnswerThePublic Adds Trending Keywords to Web and YouTube Reports
AnswerThePublic’s Trending Keywords sections show fast-growing searches on Google and YouTube using Google Trends data.
AnswerThePublic has added Trending Keywords sections to its Web and YouTube reports, giving users another way to research topics. The sections list searches that have gained interest most quickly around a keyword during the previous 30 days. Both draw on Google Trends data and display an “Updated today” label.
The Web version appears immediately below Top Organic Searches and covers trends in Google search. The YouTube version appears in the YouTube report under the label “Trending Keywords · YouTube.” Both are designed to show the direction of interest around a topic, rather than relying solely on a keyword’s current search volume.
AnswerThePublic’s existing question wheel shows the questions people ask, while Top Organic Searches shows what they search for now. Trending Keywords adds a view of queries that are gaining momentum. The distinction can help users examine a topic from more than one angle when they are deciding what to research or write about.
Within the lists, searches marked “BREAKOUT” are the strongest risers. The Web report also gives users a plus icon next to each row. Selecting it offers two actions: copying the keyword or sending it to AnswerThePublic’s content creation tool through the Generate Content option.
Access differs by report and subscription. Trending Keywords in the Web report is available on paid plans. The YouTube section is included with Growth and Business plans, but not with Starter. Users who want to check both Google and YouTube trends will therefore need to consider which reports their plan includes.
What this means for marketers
Marketers can use the new sections alongside existing keyword and question research to identify searches gaining interest around a subject. The Web and YouTube reports offer separate views, so checking the relevant report can help guide research for the intended channel. BREAKOUT labels can also provide a starting point for reviewing the fastest-rising entries before choosing a keyword to copy or develop into content.
This is an original summary published for informational purposes; all rights to the underlying reporting belong to the source.
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